IBFKYC: KNOW YOUR CUSTOMERS THROUGH HUMAN - CENTERED APPROACH-P200811BSD
KNOW YOUR CUSTOMERS THROUGH HUMAN - CENTERED APPROACH-P200811BSD
Course Duration
Mode of Assessment
Participants will be assessed through course assessment methods using Written Assessment
Course Overview
Programme Code: P181226MMO
Know-Your-Customers Through human-centred Approach aims to help learners appreciate the importance of customer centricity in the innovation of product and service offerings. This course will cover the phases of a human-centred design process using a case study to help learners understand how they can create the value proposition to customers in their service improvement initiatives.
Course Schedule
Next available schedule
Course Objectives
At the end of the programme, learners will be able to:
- Describe how Human Centered Design provides business benefits
- Understand the importance of creative behaviour
- Understand the human-centred Design process
- Generate insights based on HCD
- Apply idea generation, selection and development of prototypes
- Apply usability test techniques in their prototypes
Pre-requisites
Recommended minimum English proficiency level equivalent to the Employability Skills Workforce skills Qualifications (ES WSQ) Workplace Literacy Level 4.
Course Outline
The course will cover the following:
Introduction to Human Centered Design and their phases
Phase 1: Inspiration
- Understanding customers
Phase 2: Ideation
- Making sense of data, methods and frameworks
- Brainstorming
- Storyboarding, prototyping and feedback
Phase 3: Implementation
- Finalising of project
Additional Details
Medium of Instruction & Trainer
English
Trainer: Trainee Ratio is 1: 20
Price
Course commencing after 1 July 2021 | |||
(90% funded) | |||
Course Fee | |||
Full Course Fee | $380.00 | ||
Full Course Fee with GST | $406.60 | ||
Nett amount after Funding | |||
Singapore Citizens & Permanent Residents** | Individual | $40.66* | |
Corporate | $64.60* |
* includes 7% GST
Eligibility
Individual:
- Singapore Citizens or Singapore Permanent Residents physically based in Singapore
- Trainee has to complete 100% attendance and pass all relevant assessments and examinations
- NTUC LearningHub reserves the right to claw back the funded amount from trainee if he/she did not meet the eligibility criteria
- NTUC members enjoy 50% unfunded course fee support for up to *$250 each year when you sign up for courses supported under UTAP (Union Training Assistance Programme). *Conditions apply Please visit our website at http://skillsupgrade.ntuc.org.sg for more information. Funding for approved courses only.
- To sign up for Union Member please sign up here.
Corporate:
- Singapore Citizens or Singapore Permanent Residents physically based in Singapore
- Company must be Financial Institutions regulated by MAS (licensed or exempted from licensing). FinTech firms must be certified by Singapore FinTech Association (SFA)
- Trainee has to complete 100% attendance and pass all relevant assessments and examinations
- Eligible company-sponsored trainees will be able to clock CPD hours upon successful course completion
Class Allowance
For all courses commencing after 1st July 2021 and before 31st December 2021 :
- Singapore Citizens and permanent residents of all ages will receive course fee subsidies of 90%
- The course fee for individuals and corporates are shown in the pricing table.
Terms and conditions apply. NTUC LearningHub reserve the right to make changes or improvements to any of the products described in this document without prior notice.
Prices are subject to other LHUB miscellaneous fees.
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